"Kinder Surprise, also known as a Kinder Egg (Kinder being the German word for "Children"), is a confection originally intended for children in the form of a chocolate egg containing a small toy, often requiring assembly.
Kinder Surprise originated in 1972 in Italy. The manufacturer is Ferrero. The toys are designed by both inside designers and external freelancers (for example the French artist André Roche based in Munich) and manufactured by many companies worldwide (such as Produzioni Editoriali Aprile, a small company based in Turin, Italy, run and founded by two brothers, Ruggero and Valerio Aprile).
In Europe, their popularity has spread beyond their intended market, and they have become a minor cult phenomenon among discerning adults. There is even a thriving collector's market for the toys. This is especially true in Germany, where the manufacturer includes higher-quality toys than those available elsewhere."
Saturday, August 30, 2008
flickr: Kinder Surprise.